Britney Spears - Oops!... I Did It Again

January 17, 2012 Critic Jonni 0 Comments

Britney Spears has gained quite a few number ones over here in the UK. But hasn't had one since 2004, which was with "Everytime". This single was released as her first single from her album, which is titled the same. She is definitely the biggest pop star around, and I can definitely see her becoming bigger still and I reckon she's going to be around for the rest of her life. The only problem I have is that her last two singles failed to make the UK chart, therefore suggesting she needs to do more promoting here in the UK, if she wishes to get back on our good sides.

This song was written by Max Martin and Rami Yacoub. The former is extremely well-known in the song writing world, and has been mentioned in my blog more times than I can count. As for the latter... Well Rami, has wrote songs for a number of artists, but I wondered where I've seen the name before, and so I went searching and found out that Rami wrote One Direction's "What Makes You Beautiful" with 2 other songwriters. I think Britney felt an immediate connection to this song, even though she personally didn't write it. Her voice is different now to what it is here, I'm not entirely sure if they did anything with it in the studio... But I'm pretty sure, when I saw her on live TV when I was younger, that she had the same tone of voice as she had here.

The music video was all Britney's idea and she wanted to be seen "dancing on Mars", which is exactly what the director has done. I think it's clever and totally out of this world, and no other artist has done anything similar. There are however other music videos that attempted something similar, but they've all failed.

Apparently, according to MTV News archives, that while recording this music video, "part or all of a camera fell" on Britney and she needed four stitches, and she might have been concussed. After four hours rest, she was up and ready to carry on for the music video (for full article Click Here).

I do like the choreography, it's got this kind of twist that makes you intrigued by it, as if she is dancing every single word she sings, and that's exactly what's coming across. I also like the bridge, which is extremely clever, I like the reference to the Titanic film, since the old lady drops the "Heart of The Ocean", and I find it how funny that he went through all that trouble for nothing, and he just shrugs it off? And Moonwalks (wait, I should say Marswalks)? I very much that would happen, especially nowadays.

Overall this music video is a BIG production, it must have taken them ages to come up with everything so perfectly, there's both narrative and performance, and it's the perfect mixture. My favourite bit is when Britney dances on the white pad, as it shows she knows how to dance as all her moves are clear-cut. This was one of the best music videos from 2000, but compared to what is out now, it seems old and unoriginal. My rating is based on what I would have thought of the music video back in 2000.
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