Georgia Entry: Tamara Gachechiladze - Keep The Faith

May 20, 2017 Critic Jonni 0 Comments


Keep the Faith - Tamara Gachechiladze |

This one was one of my early favourites in the Eurovision Song Contest 2017. It's a shame it didn't make the Grand Final; although, with the amount of ballads that were in the competition this year, it wasn't really a surprise that some didn't quite make it. This one was very strong on the night, with Tamara Gachechiladze looking completely stunning in the first Semi-Final. However, representing Georgia, she only managed to get 99 points, placing her 11th - a whole 16 points away from 10th place Greece who was represented by Demy with "This Is Love"; Tamara Gachechiladze gained 37 points from the televote and 62 points from the jury. I love the message behind this song. Watch Tamara Gachechiladze perform her Eurovision 2017 song "Keep The Faith", whilst a diverse group of people sing along to the lyrics of the song in this incredibly powerful music video.

Tamara Gachechiladze, formerly known as Tako Gachechiladze, was originally a part of the quartet Stephane & 3G, who originally attempted to represent Georgia in the Eurovision Song Contest 2009 where they won the national final; however the song was flagged for political reasons and refusal to change the lyrics led to them withdrawing from the contest. In other years, Tamara Gachechiladze took part in Georgia's national selection shows for Eurovision 2008 (where she came tenth), and Eurovision 2009 (where she came fourth but also won as part of Stephane & 3G). Zip forward eight years, and she won Georgia's national show for Eurovision 2017. It's just such a shame she didn't go through to the Grand Final, but, much like the other acts who didn't make it, she's gained fans around the world who will support her, just like me. This song is strong and powerful, it hits my heart every time I hear it; it was written by Tamara Gachechiladze and Anri Jokhadze.

This music video is one of a few favourites of mine from the Eurovision Song Contest 2017. It's really simple and basic but has such an explosive and cultural impact. If anything, this has a lot of power, which is surprising from something so basic.

In the visual we watch Tamara Gachechiladze performing the song, in various stunning outfits, none quite as beautiful as her Semi-Final outfit - now that was beyond gorgeous. She gives it so much meaning in the video, she clearly loves this song and the message behind it, which she easily conveys.

Throughout the music video, we see other people singing along to the words of the song, they aren't performing it so it's okay that they're not giving it their all, but that's because who they are is what sends the message out to us. The song is about not letting people get you down, to not hide, to go out and become who you are meant to be. These people in the visual are certain stereotypes that may be verbally abused for their appearance and their choices, but you should never be someone that those mean people want you to be; be yourself.

The music video is completely powerful, the song has the perfect message and should definitely have made the final. I hope that Tamara Gachechiladze continues to "Keep The Faith" and releases more music and more stunning songs because I can't wait to hear what she releases next.
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