New Release: Platnum & Sweet Female Attitude - Looking For Love

January 12, 2018 Critic Jonni 0 Comments


Looking for Love - Platnum & Sweet Female Attitude |

We all know how obsessed I am with Platnum, and I had planned to catch up on my blog in time for this new music release, however I am so far behind right now that I'm just taking one day at a time and trying to focus every single day and attempt to catch up to today's date; and I will eventually, it's just going to take some time. I have been obsessed with this song ever since Platnum and Sweet Female Attitude debuted the track at Staffordshire University's LRV - which is the uni I used to go to; their gigs are always pure fire and beyond worth going if you ever get the chance. Watch Platnum & Sweet Female Attitude dance and perform their collaboration song whilst they light up in UV lighting intersected by a group of dancers and fire performers in this music video for "Looking For Love".

Platnum are a duo consisting of Aaron Evers and Michelle McKenna, they were originally a three-piece with Mina Poli and went on to achieve success at the start of their career by featuring on H2O's track "What's It Gonna Be" before having a solo hit for themselves titled "Love Shy (Thinking About You)". They have gone on to release awesome fired-up tracks that I am still obsessed with today. Now, as a two-piece, this is their first song since they've been a duo, keeping their Platnum edge and style whilst making it more current. For the song, they teamed-up with classic garage artist and friend, Sweet Female Attitude, which is now the stage name for Leanne Brown. She's best known for the 90's track "Flowers". She's also had an amazing career to date and continues to drop new music; she easily stays current and totally slays when it comes to her vocals, just listen to what she brings to this song! This was a collaboration made in heaven, something we've needed in our lives before we knew it. We can only hope they team up again in the future, as this track is pure fire.

The music video is basic, filled with unstoppable energy throughout. It's clear that both these acts love being in front of a camera doing their thing and singing their songs. The track is upbeat and undeniably catchy, and all three artists convey that in the performance visual.

There's a lot going on although the main section of the video is the performance piece which sees Platnum and Sweet Female Attitude embody the musical energy of the song and unleash it out to every single viewer. This is the same energy that they bring to the stage at every single event that they go to. I've seen Platnum twice and I hope I continue to see them again and again as the years come and go.

Other shots see three dancers nailing choreography that works perfectly with the song, as well as a fire performer. There are also some interesting UV shots that see the stars wearing UV paint and lighting up in the dark. It's a great basic music video that I could watch over and over again. I cannot wait to see what these artists release next. What a way to kick off their 2018.
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