Britney Spears - If U Seek Amy

May 21, 2012 Critic Jonni 0 Comments

Britney Spears once again appears on my blog. She is a worldwide star and has recently been confirmed as an X Factor USA judge. I was kind of hoping she'd be signed for the UK, but guess not. Will she be a good judge? I'm not sure, but guess we'll find out soon enough. This song brought a lot of attention upon herself, with many people not happy with the song lyrics.

The song was written by Max Martin, Shellback, Savan Kotecha and Alexander Kronlund. Once again they have created a great hit. This song wasn't going to be released as a single, Britney decided to ask Facebook followers what should be her next single, and they chose this one. It worked out well as it charted high in some countries, but in others it didn't fair out so well. In the UK it got to number 20, which is quite low for Britney. Although it has been 8 years since she has had a number one hit.

This music video is quite shocking, I love how it's a reference to the song's meaning. For those of you who don't know there are two meanings, one is: "all of the boys and all of the girls are begging to if u seek Amy" suggesting they want you to find Amy, and the other one is "all of the boys and all of the girls are begging to F-U-C-K me", this explains the start of the music video perfectly.

The second half makes Britney look like a traditional mom, with a family and a normal life, with the paparazzi unaware of what is going on behind close doors. This is yet another paparazzi Vs. Britney music videos, which are frequently popping up with "Piece of Me" and "I Wanna Go".

There is quite a few references to past music videos in this video, these include the start for "Piece of Me" and at the end where her "daughter" is dressed in the school wear found in "...Baby One More Time".

Overall I love this song, and the music video is quite surprising, but are we getting bored of these paparazzi vs. Britney story lines for music videos? I'm not sure I could cope with another one, but guess we'll eventually find out. Also, a little more trivia... Amy is possibly Britney's alter-ego, hence why their trying to find her. But also when Britney went "off the rails" so did the now late Amy Winehouse, could the Amy in the song reference her instead?
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