Well as you may know, there are quite a few new releases this week, but I narrowed it down to two, it was between Inna and Little Mix's "DNA", the only reason I chose Inna was because it is currently doing not that well on the iTunes top 1000, and I hope to help a little bit with this review, whereas Little Mix is climbing up that chart quickly.
Inna, real name Elena Apostoleanu, is one of these artists who have had quite a few chart hits, and then a few that didn't make the chart, but was worthy of it. She has yet to promote any songs or albums in the UK, relying on fans and music channels, hence why this one might not get on to the UK chart, although it definitely deserves it. The collaboration comes from Flo Rida, real name Tramar Dillard. He has become extremely popular, and you would think that this collaboration would help this song climb higher and higher, but there's just zilch, nothing.
"Club Rocker" was written by Sebastian Barac, Radu Bolfea and Marcel Botezan. Once again, the same names are popping up, and clearly they are writing amazing songs, it's just the lack of promotion that is unfortunately making this song fail, amongst the others. I hope it will climb up the chart as it's extremely catchy and Inna deserves it.
This music video... What do I even say about it... Once again we see the flirtatious Inna found in her previous music videos, however what makes this video different is the similarities to other artist's music video. There is many music videos that link, but let's just name a few, there's Taio Cruz's "Dynamite", Rihanna's "Shut Up And Drive", Basshunter's "Angel In The Night", Kylie Minogue's "All The Lovers" and Lady GaGa's "Born This Way", there are others so if you can come up with some comment below and I'll be more than happy to add them.
However this isn't just a basic mash-up of music videos, there is a storyline and that is what makes this a lot more complete as to other mash-up videos. I like the start using Twitter to ask to compete in a race. I like the race overall and of course Inna has to win. I definitely like the lift, but what do you expect?
Flo Rida doesn't make an appearance, however his vocals can be heard at the start and I think they should've had a scene with him in.
Overall, a very catchy song that was made for the UK, but unfortunately not enough people know about the song, and therefore it won't catch on. As for the accompanying music video, it's fun to watch, it's a mash-up of other videos we have seen, but they have made it complete and interesting.
Esmée Denters, yes you heard that name correctly, she is BACK! She is well known for her song "Outta Here" and her collaborations with Chipmunk on "Until You Were Gone" and Justin Timberlake on "Love Dealer". She was labelled as an R&B artist, but I don't think the UK took to her, and soon enough other countries world-wide started to become disinterested. She disappeared for two years, and now she is back, with a complete new direction in music. Is this right? I think so, and I think she thinks so too. Could this be her way of staying in the limelight. We'll just have to wait and see.
"It's Summer Because We Say So" is definitely not the sort of song I would've expected Esmée Denters to sing, but here she is, and here I am, reviewing something worthy enough to be a Cascada song. It was released last week, but I don't think many people realised she had released a new song, again lack of promotion, furthermore I found it difficult to find as it is under her first name only of Esmée, is this the name we are supposed to go by now? And if so, how come she hasn't changed her facebook and twitter profiles?
This music video is clearly low budget. It's missing a hell of a lot. I can't imagine the music channels picking this video up and showing it, it's just not commercial enough, it doesn't exude what you really want and need from a video like this, and although, for some people, Esmée is enough, for others it just isn't.
I don't even know where to comment on this video, there's just not enough there. I like the photo booth, but it's a common item found in previous low-budgeted music videos.
I really haven't got much else to say. The song should've been a massive summer hit, but it came out too late and wasn't promoted enough (3 Beat Records really need to step up their game). The music video had so much promise, but doesn't work and doesn't stand out. I have to go with my brain on this rating, and I really don't like dipping this low for ratings, but guess I have no choice. however the song is definitely much better than the video, her voice is fantastic, and I hope she gets her big break soon!
Rita Ora has been mentioned quite a few times on this blog, and here is another fantastic song. She has so far had 3 consecutive number ones in the UK, plus a number one album. Will this song make it a fourth? Well it seems doubtful, with extreme competition with many other well-known artists. But guess we'll find out on Sunday, and sure enough she is promoting a lot, she performed the song yesterday on The X Factor, and apparently there are various other performances lined up.
"Shine Ya Light" was written by Chris Loco, Fraser T Smith and Laura Pergolizzi (L.P.). Personally I don't think this song is as great as her previous singles "R.I.P." and "How We Do (Party)", however more radio and music channel play will definitely get this song running over and over in my head as it's such a catchy little song. Is it number one worthy? Probably not, but Rita Ora is always number one worthy, so with the help of the radio, I can see this song getting there, but it's going to be quite the battle.
This music video takes Rita Ora back to her roots of Kosovo. It reminds me a lot of Nicki Minaj's "Pound The Alarm" because she did the exact same thing, and even though the videos are different, the idea behind it isn't too different.
I like the natural narrative, it just shows Rita being in Kosovo, and also shows the UK what it is like over there. However I feel that it doesn't link in with the song, which is usually a must with this sort of song.
I do like the performance bit, it shows how confident she is and ready for what comes her way, especially when she is on the "Newborn" sign.
There are various scenes that are interesting too, the motorbikes stand out the most to me reminding me of Shakira featuring Dizzee Rascal's "Loca". However I also think there is a small scene that reminds me of another video, and that is when she has her hair wet and combed back. It reminds me a lot of Pixie Lott's "All About Tonight".
Overall a great song that becomes pretty catchy after a few listens. As for the music video, it's very different to when we first saw her feature in DJ Fresh's "Hot Right Now", but it also shows how versatile she is, and how much she believes in her roots, which always gets a thumbs up from me. The only thing missing is the link with the song, and this song is so story-like, that you don't expect this sort of video. However it does link as she is shining her light and showing that no matter who you are, you can get somewhere. But I don't see that link strongly enough.
Infernal is my Sunday revisit, purely because I don't think I'll ever get another chance to review this music video, and I specifically remember liking this music video lots, but I have no clue why.
As I have previously covered in my blog post for "From Paris To Berlin", Infernal are a duo consisting of Lina Rafn and Paw Langermann. They have only had three of their singles hit the UK chart, this one being the third and last and lowest position. "I Won't Be Crying", was more or less the decider as to whether they will stay in the UK limelight or not. But since it charted at 123, Infernal disappeared from the UK, or so we thought. They are still releasing but with no promotion, only their devoted fans to spread the word, Infernal just may never reach the UK chart, let along succeed to the height of their popularity back in 2006.
This music video is one of those videos that you see a lot of. It reminds me of From Above's "Not The Same Girl" and Rudenko's "Everybody". There's bound to be a lot more that have this similar style. And the only way to switch it up is to make it your own, and I feel that Infernal has done that with a little humorous spin to things.
I like the storyline, it's really good and links with the song perfectly. I especially like how the guy thinks he is perfection, rather than it being the girl, which shows a complete role reversal. I like how they've drawn inspirations too, such as the mirrors.
I like how they have added the performance sided to things, clearly showing what the UK missed out on. This song didn't chart high enough and Infernal disappeared from the UK chart altogether. However it was definitely worthy of getting much higher in the chart, as the vocals on this track is amazing, and I'm struck in awe every time I hear this track. I hope Infernal comes into the UK limelight once again, however it's not looking promising.
Steve Appleton is a singer/songwriter. He has released 3 singles and an album. Only one of the singles managed to chart, and it was a low charting position of 67, which was for "Dirty Funk". The following singles failed to chart. I have to admit, I have no idea why, maybe people didn't like the songs? But he did do a lot of promoting, so is it really worth it? So where is he now? Well he is releasing in Japan. His first single got to number two, he is a pretty big hit over there. This song has to be my favourite, I think it's really catchy. It was his second single to be released and didn't even chart.
This music video is your general boy band-esque video, except it's a young adult, with no other guys with him, which makes you question who was behind this guy, record label and producer wise.
There's a narrative behind it, he sees this girl he likes and goes out and watches a magic trick, she then picks him up in a car and they have fun, but then he is dropped off and it's morning, and it's just a kiss to say goodbye, clearly a "one night stand" did happen as she requested on the card.
It is just too quick, too fast and not enough is given, however I do like the guitar solos in the video and shows his musical ability.
Overall, another song that should've charted but didn't and a music video that is more suited to a boy band rather than a male singer. It's too quick and easy, but great to watch at times. I'm in two minds about this video, don't know whether to like it or not, so I'll play it safe and strike through the middle.
