Another new music video in promotion of her newly released single, Zara Larsson is quickly becoming a full-on international Swedish star. Collaborating with Ty Dollar $ign, just shows how far in her career she is and we're still waiting on an album, but is she attempting to crack America before hand? Especially since she performed on Ellen the other day. Filled with sprinkles of glitter, Zara Larsson's "So Good" music video is a brilliant portrait performance piece with popular rapper Ty Dollar $ign.
Zara Larsson is a total household name in most of Europe; as for America, she's dipped in and out of their Billboard Hot 100 chart. Maybe this collaboration with Ty Dollar $ign will help her to become more well-known over there. Either way, her new album, her debut international album, will be released in March, with the same title as this song. She previously released an album back in 2014 in Scandinavia, but it didn't get released globally; as much as I need it in my life, along with all her other songs in the world - This is why I think they should also release that old album at the same time, because people will no doubt buy it as well. Ty Dollar $ign, real name Tyrone Griffin Jr., has become a rapper everyone wants to collaborate with. He has solidified himself as a popular American rapper and has totally launched quite a few successes. This song has done moderately well in many countries, but it totally hasn't lived up to the successes of her previous singles. It was written by Zara Larsson, Charles Otto Puth (Charlie Puth), Jacob Kasher Hindlin, Gamal Lewis (Lunchmoney Lewis), and Danny Schofield.
The glitter-filled music video was directed by Sarah McColgan. It is a pure performance visual, with a few dance sequences and choreography throughout. Unfortunately, Zara Larsson is missing her stage presence spark that we are used to seeing in her music videos.
We watch Zara Larsson sprinkle glitter on her face in the opening scene. Other scenes follow where she is looking sexy throughout, but there's not much movement or involvement. In the dance scenes, we see her just do the moves, but she doesn't pull them off like in the original "Lush Life" music video. There's just no feeling behind them.
It feels like she hasn't connected to the song at all. She's not bringing any substance to this as a whole.
Ty Dollar $ign brings it like he always does, but again the style of the music video just doesn't work and although the spotlight brings him out more, the emotionless vibe coming off Zara Larsson totally taints the video as a whole.
It's definitely a disappointing music video, one that I don't want to watch again, regardless of the fact that I'm a Zara Larsson fan. I'll be going back to watching her other music videos and leave this one be. I'm hoping she releases a new single in promotion of her album in March, hopefully it'll have a much better music video. The song itself isn't something that I would've thought Zara Larsson would record. It feels like it's going to be a stand-out track on the album for all the wrong reasons. It's certainly a new direction and one that hasn't worked out well in her favour, considering the chart positions.
So many new releases today, some of which are from some big names, and yet no music videos, which means I have to discover a whole new artist. This is Aura, who has an incredible voice. Slightly cheating with this because the EP to this song isn't out until March, however if you pre-order the EP you will get this song and a remix as an instant grat download, although I don't see why they have it as pre-order as it just stops two remixes of this song from being released, which people aren't all that fussed about. Nonetheless, you can actually download this song, and with vocals like that, how can you not? Aura stuns us all with this emotional performance music video of her new song "Can't Steal The Music". You can't take it away.
Aura, real name Maria Joensen, has already established herself as an artist amongst Europe, most notably in Scandinavia, especially her home country of Denmark. She previously went under the name of Aura Dione, and had a trio of hits: "I Will Love You Monday (365)", "Geronimo", and "Friends", the latter of which featured Rock Mafia. Now going with a monotonous name of Aura, she is set on releasing more music and a third studio album, named after this track. The album itself will also feature previous singles "Love Somebody" and "Indian Giver". The song was written by Aura and Jamie Hartman.
Directed by Michael Sauer, the music video shows off Aura brilliantly. She easily gets into her role proving that no one can steal music away from her.
She brings a natural stage presence to the video in the various scenes. She's completely emotional throughout, clearly thinking of her past relationship that stripped her of who she was. But music was the one thing that got her through it, hence the song and her amazing acting skills in the video.
Passionate and effective, there's also some dance sequences mixed in. Aura shows that she can dance, interpreting the lyrics amazingly into a few slow steps that accentuate this music video as a whole. There's also a possible love interest, as Aura cuddles up to a hooded person; is this the person she has been singing too, telling them that they can't steal the music from her? Who knows, but he or she looks quite shady to me. Great music video, I'm glad I chose it for my New Release music video review, and I can't wait to see what the future brings for Aura because that voice is incredible.
We have to admit, this is definitely a catchy song, it's just a shame that they didn't continue the love triangle narrative found in Basshunter's previous music videos. However, I can totally make this music video fit in with the narrative, slightly - but more on that later. I actually thought this song and music video would've been a feature, and an attempt to promote a whole new sexy girl group, however, the female vocalist or vocalists were never revealed and went on as uncredited. Watch Basshunter go clubbing, he gains supernatural powers that enable him to control scantily-clad girls in this "Saturday" music video.
Basshunter, real name Jonas Altberg, hasn't released anything new for years now, and he is practically just promoting himself by doing clubbing tours. We need new music from him, to speak the truth. This song in itself was his last biggest hit in the UK, and I very much doubt he could make a comeback unless he actually releases something amazing. This song was written by Erick Morillo, Mark Quashie, Mich Hansen, Thomas Troelsen, and Engelina Larsen. It contains a sample of Real 2 Real's "I Like To Move It".
Directed by Alex Herron, the video has more to do with Basshunter's love for video games, hence the whole reason why he can control the women in the club. However, I know exactly how this can fit into the whole narration, even if it's actually stepped aside and like "Walk On Water", it's its own music video.
So let's RECAP! "Now You're Gone" gave us Aylar Lie and Lucas Thorheim breaking up by text yet they both go clubbing with their respected friends and end up in the same club and get back together. "All I Ever Wanted" shows them on holiday in Spain, they have fun and go clubbing, but Lucas finds a 'mate's cousin', is it the end for them? "Angel In The Night" broke Aylar & Lucas up via text again, and Aylar finds Jonas Altberg (Basshunter) and after impressing her with his street racing and singing, they kiss... "I Miss You / Jingle Bells" brings Christmas in Norway; there's snow, presents and a dip in the hot tub, as well as Jonas having to fend off a guy from coming on to Aylar. "Walk On Water" breaks the story as we're shown the touring life of Basshunter. "Every Morning" saw Jonas building up the courage to propose to Aylar, but the right moment never happens, and then the water takes her and she disappears. "I Promised Myself" revealed that Aylar had been found and is being treated at hospital, Jonas hops in a taxi and goes over his past memories; however, when he arrives Lucas is the one next to her bed. So how does this music video fit in? I hear you ask... Well Jonas is clearly upset at what he's seen, and instead of talking it out, he leaves the hospital in search of the nearest club so he can get a drink. He just happens to come across a new-age strip club that allows you to control the women. There's my link, and it does fit, but the video itself should still be treated separately even if it does fit within the narrative. As a whole, the video is clever and incredibly sexy. It's fully relatable to the song and Basshunter is definitely looking hot throughout. There isn't a lot of substance to the video, but it's intricate in the ideas. Overall, it works well with the song, but I would've liked to have seen the female vocalist fully credited. It's more her song than Basshunter's, especially since he didn't write or produce this song, so I'm not quite sure what he did to this song himself, apart from his own vocals. Regardless, it works but I kind of wished the girls could control him at the end as a role reversal.
Here is Martin Garrix again, doing another solid collaboration that will surely gain momentum soon. He is one of those DJs who just bring hit after hit after hit, and he's doing so solidly. It's an interesting team-up, especially with Dua Lipa having her own style with those amazing vocals of hers. Upbeat and sexual there is so much passion in the short clips shown throughout this music video for "Scared To Be Lonely" by Martin Garrix and Dua Lipa.
Martin Garrix, real name Martijn Garritsen, was ranked the number one DJ in 2016 by DJ Mag, out of 100 DJs. That's quite an accomplishment to live up to. Especially since he is only 20 years old, that is totally mad, isn't it? He's had a whole range of hits, and after leaving his record label - which is usually a bad move for anyone in the music industry - he has totally come on top and is bringing pure fire with all his releases. I cannot wait to see what he brings out next. He's teamed up with Dua Lipa, who is one of the rising stars of yesterday. She's had a number of hits but has yet to have a stand-out hit, but I reckon it's on the horizon. Nonetheless, she's doing well and bringing it when it comes to chart positions and promotion. Expect a massive hit very soon. This song was written by Martijn Garritsen, Giorgio Tuinfort, Nathaniel Campany, Kyle Shearer, and Georgia Ku.
Directed by Blake Claridge, this music video feels quite chaotic - that's my new favourite word. It has a lot going on, regardless of the fact that each scene is similar.
There's a major performance piece from Dua Lipa, who is totally looking sensual and passionate throughout. Her images work well within the scenes shown. As for Martin Garrix, we see him in scenically beautiful scenes, that totally makes him stand out.
There are many romantic scenes showing different couples. I would've liked to have seen a mixture of couples for some LGBT+ support (we can be scared to be lonely too), although kudos for the couples that are shown. However, there are no continuation scenes. It's hard to follow any sort of narrative, although it's clear that the scenes are showing people who are scared of being lonely.
Overall, it both works and it doesn't. I feel the music video, in itself, fails to attract the audience and keep the viewers' attention. The performance piece is less dramatic than what we've seen before, and definitely could be better. This video just comes across average and would probably get lost amongst many others.
This is always my go-to artist for when I can't think of anything to blog about, purely because Basshunter's music video continue on from one another, and so, I feel like I need to do them in order. Even if some of them don't belong as part of the overall narrative, they can be made to fit in. This one, in particular, has a heart-breaking cliff-hanger after the phenomenal storyline found in "Every Morning". It's been a long time since we've seen a Basshunter music video, and we definitely need a follow-up since "Northern Light" was the last one that continued the storyline. Watch Basshunter rush to the hospital after Aylar Lie disappears in the water just as he was ready to propose, only to find someone else by her side in the music video for "I Promised Myself".
Basshunter, real name Jonas Altberg, has practically dwindled in popularity. The once popular DJ hit both the UK and Swedish charts hard, but he hasn't done much recently. He has been doing club tours and what I would call trying to get his name out there more using the popularity he has already gained, I saw him do a DJ set at a local club, but from what I remember, it wasn't all that memorable. He needs to focus on music once again because we are in a world where DJs are doing incredibly well, but he made it before they all did and could come back with a hit if he gave it a good shot. This song only charted in the UK at the low number of 94. It is a cover version of Nick Kamen's "I Promised Myself", written by Nick Kamen.
Directed by Alex Herron, this is the fifth/sixth music video that continues the narrative between Basshunter, Aylar Lie, and Lucas Thorheim. So, let's RECAP! "Now You're Gone" gave us Aylar Lie and Lucas Thorheim breaking up by text yet they both go clubbing with their respected friends and end up in the same club and get back together. "All I Ever Wanted" shows them on holiday in Spain, they have fun and go clubbing, but Lucas finds a 'mate's cousin', is it the end for them? "Angel In The Night" broke Aylar & Lucas up via text again, and Aylar finds Jonas Altberg (Basshunter) and after impressing her with his street racing and singing, they kiss... "I Miss You / Jingle Bells" brings Christmas in Norway; there's snow, presents and a dip in the hot tub, as well as Jonas having to fend off a guy from coming on to Aylar. "Walk On Water" breaks the story as we're shown the touring life of Basshunter. "Every Morning" saw Jonas building up the courage to propose to Aylar, but the right moment never happens, and then the water takes her and she disappears. This video focuses on Jonas and him rushing to the hospital after Aylar has been found. He can be seen in the back of a taxi throughout most of the video. He performs the song with all the passionate emotion that you can possibly give in the back of a taxi. We watch memories of Aylar and Jonas' relationship from their past music videos, as well as recent memories recorded specifically for this music video. There is clear promotion of the Nintendo Wii, and there's a cake fight too. It's nice to see how much Jonas has changed since "Angel In The Night". There are some lovely couple moments in his memories, ones that I would love to have myself at some stage in my life - here's jealous Jonni again. He arrives at the hospital and searches every room for Aylar. The last door he comes to, he sees her. He builds up the courage to walk in, and when he opens the door again; next to Aylar, is Lucas. Then the video ends. It's a critical ending, one that shocks the audience, and can you believe we didn't have a follow-up video until three years later; talk about keeping us in suspense.
Overall, this is a great narrative music video for a cover version of a great song. I feel like there isn't enough to it, I think the memories aren't that substantial and could've been more, but the ending just wraps it all up in a chaotic twist like we weren't expecting. I remember watching it for the first time on the music channels, and I couldn't believe they ended it like that.
